Innovating with Impact
Many organisations want to be innovative but struggle to do so effectively. With the right approach, insight teams can become entrepreneurial engines for their organisations. This webinar will help you lead and embed innovation within your organisation.
Joe Morrison, founder of Craft & Scale, will share his experience in leading insight and innovation teams to drive organisational change, stimulate radical thinking and improve bottom-line performance.
Founder, Craft & Scale
Consultant and former AURA Award Winner Joe Morrison has worked in a wide variety of insight, marketing and strategy roles. He has led effective innovation programmes in complex, global organisations. After many years of blending traditional insight methods with radical experimentation, he founded the consultancy Craft & Scale in 2017 to enable organisations to take bolder strategic leaps.
AURA and Etsy
Suzanne, your AURA host, is a clientside researcher who’s worked with some of the planet’s best known digital brands including eBay, Rightmove, ITV.com and Etsy.
She’s two AURA Awards of her very own: Best Client Speaker and, with team eBay, The Rockefeller (now Insight Impact Award).