How to Win Friends and Influence People: How to engage stakeholders with audience insight with Laura Bijelic
Laura Bijelc, Senior Consumer Insight Manager at Penguin Random House, will be speaking on our webinar series on a topic titled: “How to Win Friends and Influence People: Engaging publishing stakeholders with Audience Insight”
Join us to learn from Laura’s invaluable experience and unique perspective on engaging stakeholders, ensuring your insights get noticed, using audience insights to make sure your insight lives on and on.
Penguin Random House
Laura Bijelic is a Senior Consumer Insight Manager at Penguin Random House, assisting the business in making consumer-focused decisions. Laura works across both qualitative and quantitative projects, with particular responsibility for Penguin brand and campaign research, Audio, consumer closeness as well as working on author projects.
Laura started her career in research at The National Centre for Social Research, and worked in the BBC Radio Audiences team for three years before joining Penguin Random House in 2013.
AURA and Etsy
Suzanne, your AURA host, is a clientside researcher who’s worked with some of the planet’s best known digital brands including eBay, Rightmove, ITV.com and Etsy.
She’s two AURA Awards of her very own: Best Client Speaker and, with team eBay, The Rockefeller (now Insight Impact Award).